For the pathos appeal, I'll be working on an interactive box where a child can cut the Annie's Homegrown mascot, Bernie the Bunny and decorate him with objects found around the house. I wanted to try and keep with the idea that Annie's is all natural, and on the original box they stress recycling the box.


Anyway, I need to first focus on giving Bernie Bunny a purpose. And more more more illustrations.
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